Services for the Outdoor Industry

Authentic and goal-specific test reports

Test reports and reviews in blogs are generally perceived as more authentic and are visited and read more frequently than comparable articles in printed magazines. When it comes to social channels as a means of reaching customers, you can either wait passively for one of the bloggers to write about your product – or you can take the initiative yourself and give your equipment to the right professional testers in the outdoor sphere, who then bring it to the attention of their readers in the form of test reports and/or product presentations.

Strategic development, management and communication

To this end OBN offers you a International network of the most popular outdoor blogs, which number among the top opinion formers in their respective sectors. We not only help you find the blogs most appropriate for your products or communication activities, but also take over the tasks of strategic development, logistics and communication between yourself and the bloggers. Once your action is successfully completed, you receive from us a complete documentation including clippings and an evaluation of the reach achieved via social media.

Easing the load on your internal resources

The advantages for you are clear: we relieve the load on your internal resources. You are introduced to professional and influential OBN bloggers, enabling you to draw upon their expertise and win them as valuable ambassadors for your brand.

You are planning a communication activity and looking for professional blogs, websites and social media that genuinely suit your products? Contact us at any time for a non-binding offer.
For industry related requests please contact:

Hendrik Morkel (hendrik@obn.email)
Georg Haas (georg@obn.email)

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